Worldviewer Dot Com Pvt Ltd. : www.keralatravels.com

A Kerala-specific travel site that is looking to stand apart from the bouquet of other travel sites, with an in-house travel service department

Wednesday, May 07, 2008

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Keralatravels.com began with the aim of developing a Web- based system to provide latest updates pertaining to the tourism industry, in addition to incorporating certain easy-to-use search and booking system for those seeking online reservation in hotels, resorts, etc. Specifically targeted at customers are who come to Kerala for purposes like leisure, business, and heritage; the USP of the site is 'constant updates' and 'user friendly information' based on inputs from the in-house travel services team. Creators of keralatravels.com were well aware of the fact that the industry vertical they were addressing has a lot of well-established players, big and small, but the site claims an attractive refresh rate offered by no other site, mainly because it has the advantage of catering only to travelers of one single destination.

Development of the website was done using PHP, with the backend database developed in MySQL, Java, and Ajax. Worldviewer Dot Com estimates the cost of the project, along with five other initiatives including keralahotels.com and keralatourism.com at 2 lakhs and expects a turnover of around 80 lakhs a year.

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