Govt. of Rajasthan : Project AID

Rajasthan Government has implemented project AID to notify pensioner's about their pensions

Monday, June 01, 2009

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Pension department of Rajasthan government dispatches pension to the pensioners under various schemes/categories such as widow/physically-handicapped/old-age pension through postal money-orders or direct-credit into bank accounts on a monthly basis. Most of these pensioners are located in rural areas and do not have a definite means of knowing when the dispatch/credit was made.

Thereby, they remained clueless and kept waiting for the pension to reach them. At times, they even did not know that the pension has been credited into their bank account and kept waiting for the money-order to reach them.

Biggest challenge faced was the choice of the communication medium. Sending intimation by letters was prone to same issues as a money-order, and also since many of the beneficiaries were illiterate, they would again depend on someone else to read them. Eventually it was decided to use telephones and mobiles for reaching pensioners.

To enhance transparency in the process and empower the pension beneficiaries with timely information, the department decided to provide personalized information to the pensioners about their pension sanction and credits on a monthly basis.

Project for Automatic Information Dissemination (AID) was conceptualized that would dial each pension beneficiary who had a mobile or telephone number listed with the department and play a message in hindi stating the recipient's name and relevant pension details. This process would be repeated each month.

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